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Loop

An educational tool that maps dopamine-driven behavioural cycles

What It Is

Loop is an educational tool that maps dopamine-driven behavioural cycles. You pick the loop you're stuck in — binge eating, porn, nicotine, doomscrolling, alcohol, or caffeine — answer a few questions, and see the neurochemical timeline of what actually happens in your brain: when dopamine peaks, when it crashes below baseline, which hours leave you most vulnerable to the next trigger.

The Thesis

Seeing your behaviour as a predictable curve — not a character flaw — lowers shame and increases agency.

Grounded In

Solomon & Corbit's opponent-process theory and Koob & Le Moal's allostatic model.

Zero moralising, zero gamification.

Launch Loop